Traveling Coaches

Designed B2B marketing for Traveling Coaches, a legal training company, and its sister brand Alterity. Developed product launch creative, sales materials, landing pages, and coordinated conference graphics, carrying each brand across digital campaigns and in-person events while supporting recurring social and email marketing.

Social Media

Email

Program One Pagers

Trade Show Materials

Presentation

Landing Pages

Event Campaign Branding

Merch

Presentaion

The Challenge: Firms couldn't easily see where LegalMind+ fit, or why it was more than an add-on to LegalMind. The product had grown, but its message hadn't. New use cases needed a value proposition to match.

LegalMind+ Product Repositioning

The Approach : Reframe the product around the conversations lawyers need to get right, and show exactly what the feedback looks like.

Landing Page

Event Branding

The Challenge: An evening event competing with every other invitation at the conference.

Music City Mixer Event branding

Event Easels +TSHIRTS

On-site signage that carried the invitation's look to the door.

The Approach : Give the night its own identity, apart from the corporate brand and rooted in Nashville's country music history.

LANDING PAGE

The Challenge: A service launching for two brands ahead of ILTACON.

Process Training & Enablement Service launch

PROGRAM VISUALS + EMAIL CAMPAGIN

Three emails, three angles: onboarding, on-demand training, and keeping processes current. Built for both brands.

The Approach: Show the deliverable. Mockups of the process diagrams and guides firms receive anchor every piece.