Social Media
Program One Pagers
Trade Show Materials
Presentation
Landing Pages
Event Campaign Branding
Merch
Presentaion
The Challenge: Firms couldn't easily see where LegalMind+ fit, or why it was more than an add-on to LegalMind. The product had grown, but its message hadn't. New use cases needed a value proposition to match.
LegalMind+ Product Repositioning
The Approach : Reframe the product around the conversations lawyers need to get right, and show exactly what the feedback looks like.
Landing Page
Event Branding
The Challenge: An evening event competing with every other invitation at the conference.
Music City Mixer Event branding
Event Easels +TSHIRTS
On-site signage that carried the invitation's look to the door.
The Approach : Give the night its own identity, apart from the corporate brand and rooted in Nashville's country music history.
LANDING PAGE
The Challenge: A service launching for two brands ahead of ILTACON.
Process Training & Enablement Service launch
PROGRAM VISUALS + EMAIL CAMPAGIN
Three emails, three angles: onboarding, on-demand training, and keeping processes current. Built for both brands.
The Approach: Show the deliverable. Mockups of the process diagrams and guides firms receive anchor every piece.